BRAND IN THE SPOTLIGHT: LUNETTES LONDON
By Jenny Brownlees, Feb 23 2017 03:04PM
From Gucci's catwalk to Stranger Things' Barb, glasses are having a fashion moment. They're the accesory du jour and I personally can't get enough. When styling my latest editorial, Twenty Twenty for Sicky Magazine, Lunettes were kind enough to loan some of their wonderful glasses for the shoot.
I am a big fan of anything vintage; I love imagining where the pieces have been, their story and who their previous owner(s) were.
If you don't need glasses (I don't and was cursing my good eye sight) you don't have to miss out on the fun, Lunettes' owner Lindsay explained it's easy to put clear lenses in vintage frame and very common for people to do so.
Lunettes mantra is 'Your face is important - dress it accordingly'. I chatted to Lindsay about her passion for eyewear, the brand's begginings and her favourite glasses of all time...
HI LINDSAY! TELL US ABOUT YOURSELF...
I'm 32 and live in East London with my husband and cat. I was brought up in Southport, a modest seaside town in the North of England, but left for university in Manchester at 18, where I studied English. I stayed in Manchester for a couple of years after finishing university, primarily to keep the party going; I had fallen into a wonderful group of like-minded friends and Manchester's clubbing scene was phenomenal at the time with Sankey's Soap in its hey day and the launch of the original Warehouse Parties!
I headed to London 8 years ago for a job at Arcadia Group HQ, which I detested. I decided then and there that I'd never work for anyone on a full-time basis again; I was craving creative freedom and adventure...
TELL ME ABOUT LUNETTES - HOW AND WHEN DID IT BEGIN?
My friend Brenda and I were having a good old moan about our jobs over a gallon or two of wine. She was a locum optometrist and I was working for Arcadia. We drunkenly decided to go into business together and proceeded to set up a vintage clothing stall at Portobello Market. That was about 8 years ago and it all grew organically from there.
I've always adored vintage. Pretty much since I was allowed to dress myself I'd be in the charity shops looking for bizzare cast-offs with which to decorate myself. Luckily there was an abundance of them in Southport and vintage wasn't especially in demand with its other residents.
Brenda introduced me to the eyewear side of things and I swiftly became obsessed with cult brands and particular eras. I still get butterflies when I find something I'm really into; it's a fixation.
DO YOU HAVE A FAVOURITE STYLE OF GLASSES OR SUNGLASSES YOURSELF? OR AN ICONIC PAIR YOU LOVE (FOR ME IT WILL ALWAYS BE AUDREY HEPBURN'S SUNGLASSES IN BREAKFAST AT TIFFANYS!)
There are many. I'm very much into 70s designs right now; metal aviators with light tints, and big chunky masculine frames. Wes Anderson movies are always full of beautiful eyewear, Johnny Depp's yellow tinted aviators in Fear and Loathing in Las Vegas are perfection. I adore Iris Apfel for proving that one can break all the boring optical 'rules' when choosing a frame and still look amazing; it's 50% proportion and 50% personality as far as I'm concerned.
WHICH WERE YOUR FAVOURITE GLASSES THAT YOU'VE EVER HAD IN STOCK?
To be honest if I love them that much then I keep them. I have a bit of a stash going on! I do however regret selling some collectable heart shaped Anglo American sunglasses and a wonderfully ostentatious pair of early 80s gold Cartier aviator frames.
WHICH GLASSES ARE PROVING POPULAR AT THE MOMENT?
Yellow tinted aviators seem to fly out as soon as they go up online; it's quite rare to find a decent original vintage pair. Round mid-century silver designs are currently popular with the lads and we are selling a lot of round 90s models in muted shades of green and blue to the ladies.
ARE YOU ALWAYS ON THE LOOKOUT FOR EYEWEAR WHEREEVER YOU GO?
I have a couple of regular suppliers that I go to, but I always look out for alternative sources, especially when overseas.
WHAT ADVICE WOULD YOU GIVE A PERSON WHO'S THINKING ABOUT BUYING VINTAGE FRAMES OR SUNNIES?
I always favour vintage over both high street and designer. That applies to clothing and homeware as well as eyewear. It is comparatively low cost, often much better quality and you will have something truly unique. Plus you can be smug in the knowledge that you are doing something positive for the planet; essentially you are recycling.
WHAT'S NEXT FOR LUNETTES?
I'm currently working on a new website and a range of vintage frames customised with coloured and dip dyed lenses. I'm intent on designing my own collection from scratch but keep procrastinating as it's a big undertaking and means I'll have to learn how to use the dreaded Photoshop!
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
Pictured above are just a few of my favourite frames and sunglasses from Lunettes. I could have easily included the whole store.
From top, left to right: